When was the last time you reviewed your lead capturing? You probably review your marketing strategy regularly to check up on your lead generation. But do you regularly check up on how many of those leads actually become clients?
There could be several reasons why your lead capturing may not be performing to your expectations. You might still be relying on voicemail for missed calls. Your follow up might need some work. It’s also possible that your receptionists are busy and can’t give their full attention to new client callers.
If you need better lead capturing, you need Answering Legal. Our virtual receptionists are legal intake professionals, and they’re specifically trained to capture leads for law firms. In this post, we’ll talk about a few of the ways our legal intake professionals turn leads into clients. But first, let’s discuss why our virtual receptionists are so great at handling the legal intake process.
Our Virtual Receptionists Are Trained To Capture Leads From Day One
Before ever picking up the phone for your firm, our virtual receptionists undergo months of training. Between roleplays, tutorials, and practice phone calls, they are trained both in general phone etiquette and in legal intake. That means that when they’re answering the phone for your firm, they’ll know exactly which questions to ask the caller and what personal and case information you need from them.
We are able to place so much of an emphasis on legal intake because unlike other answering services, Answering Legal only answers for lawyers. That makes our virtual receptionists specialists and not generalists, which means they don’t have to constantly switch back and forth between the mentality your firm needs when answering and that of a dentist’s office.
Your clients want to feel heard, and that’s what we’ve built our service to provide. Our virtual receptionists understand that lead capturing is one of the most important responsibilities they have as a representative of your firm. We train them to always be attentive and empathetic to your clients’ issues, so that your new leads always come away from calling your firm with a positive experience.
Our Receptionists Will Inspire Confidence In Your New Leads
When prospective clients call your office, they’re looking for someone to help them with their legal issues. They might not completely understand everything that resolution entails, which might make them scared or nervous.
That’s why their confidence in your firm is key to securing new leads. When your new client callers reach one of our virtual receptionists, they’ll hear a calm, friendly, professional extension of your firm on the other end of the line. Since you design the script used in the legal intake process, you can be sure your new leads will feel confident your firm is the one for them.
You need to inspire confidence in your new leads because nowadays people in need of legal help have instant access to a list of attorneys who can help them. With Answering Legal handling your lead capturing, your new leads will be much less likely to call one of your competitors. They’ll feel that they can trust your firm to handle their legal issue, and that they’ve already begun the process of hiring your firm.
We’ll Make Your Follow Up Quick And Easy
Once your new leads have been taken through the legal intake process by one of our virtual receptionists, you, the attorney, are up to bat. Clients want primarily to talk to you and get a feel for your ability to help them with their issue. It’s your follow up conversation that will secure a new lead for good.
Because we send you the information our legal intake professionals collect immediately after the call ends, you’ll be able to follow up as soon as possible. The information will be in text or email form, meaning it’s easily available when you’re speaking with the soon-to-be client.
As well-trained and experienced as our virtual receptionists are, your follow up has to be swift. If you leave a new lead waiting too long, they’ll move on to another attorney, no matter how confident they are in your firm. That’s why unlike other answering services, Answering Legal makes sure to send you the contents of your calls immediately. We make it easy for you to put the finishing touch on the lead-to-client conversion.
Maximize Your Lead Conversion With Answering Legal
We train our virtual receptionists to be legal intake professionals because we understand that law firms need new leads to thrive in today’s highly competitive legal environment. That’s why we offer plenty of other features with our service as well.
Our virtual receptionists are bilingual, which means they’re capable of capturing any Spanish-speaking leads that call into your office. We’re also available 24/7 for the same reason: to help your firm secure more leads and grow your client base.
Want to boost your new lead conversion rate as high as it can go? Click here or call 631-400-1111 to sign up for our free trial. For a limited time, we’re offering firms that sign up with our service their first 400 minutes free.