For episode 19 of the “Everything Except The Law” podcast, host Nick Werker welcomes Jason Hennessey, an internationally-recognized SEO expert, and author of the book “Law Firm SEO: Exposing the Google Algorithm to Help You Get More Cases”. This episode provides expert tips on how lawyers can go about increasing their SEO knowledge and building a stronger online presence for their firm.
In their conversation, Nick and Jason discuss:
- The most notable SEO trends of 2021.
- The inspiration behind Jason’s new book.
- Why lawyers should reach out for help with the technical components of SEO.
- How investing in SEO can increase the value of your practice.
- Whether or not content is still king in the SEO world.