This Week In Legal Marketing - 7/11/18

Eager to grow your firm? Start by checking out these five pieces of marketing content.
1) This week, Myrland Marketing provides an extensive break down of a recently released content marketing survey. One concerning thing the survey revealed is that the quality of content created by law firms hasn’t shown much improvement in recent years. Check out Nancy Myrland’s report here: http://ow.ly/tdWK30kSOoA
2) There are a number of reasons a user might “pogo-stick” from your page after landing on it. Craig Baker of LawLytics gives his take here: http://ow.ly/PIAv30kSPyf
3) If your law firm is considering launching its own podcast, there are some things you should know first. View some podcasting tips from Good2BSocial’s Noreen Fishman here: http://ow.ly/zktw30kSQcE
4) Raj Jha breaks down the value of inbound marketing, and discusses why it’s not the same thing as “lead generation”, in a recent Practice Alchemy blog post. You can read it here: http://ow.ly/4xvV30kSQN5
5) In part two of our "Let's Talk Legal Marketing" conversation with Larry Bodine of LawLytics, we discuss lawyer social media usage, developing referral sources, and why in-person marketing still matters. Enjoy Larry’s thoughts here: http://ow.ly/eTDk30kMJcF
Want more marketing insight?
Join our Let’s Talk Legal Marketing community!

Share this article




Share this article




Recent articles
Digital Marketing is On Fire - Here's What's Actually Working for PI Firms
[Read More>]Cassidy Lewis (Chief Marketing Officer at Cooper Hurley Injury Lawyers) joins to discuss how law firms owners can be successful with hiring their first in-house marketer, why research and data should guide marketing decisions over gut instinct, and The CMO Academy’s mission to mentor and support legal marketers.
Seven Things That Skyrocketed Christopher Earley's Law Practice
[Read More>]In this solo episode, Christopher Earley shares seven key strategies that have advanced his career in recent years. He delves into the benefits of writing a memoir, starting a podcast, utilizing LinkedIn, sending out email newsletters, public speaking, writing columns, and engaging in coaching/mastermind groups.
How Lawyers Can Take a Real Vacation Without Losing Leads
[Read More>]In this holiday-themed episode, hosts Nick and Tony share insights on how law firm owners can maintain client engagement while out of the office, highlight the value of virtual receptionists and auto-responses for preserving a strong client experience, and offer practical tips to help attorneys truly relax and enjoy their vacations without compromising their business operations.
The Hidden Referral Goldmines Your Law Firm Is Ignoring with Delisi Friday
[Read More>]Delisi Friday (Founder of First Call Friday) joins to discuss the value of integrating referral strategies into everyday practice, hidden referral sources lawyers should be exploring and ensuring staff are trained to recognize and act on referral opportunities.