This Week In Legal Marketing - 7/11/18

Eager to grow your firm? Start by checking out these five pieces of marketing content.
1) This week, Myrland Marketing provides an extensive break down of a recently released content marketing survey. One concerning thing the survey revealed is that the quality of content created by law firms hasn’t shown much improvement in recent years. Check out Nancy Myrland’s report here: http://ow.ly/tdWK30kSOoA
2) There are a number of reasons a user might “pogo-stick” from your page after landing on it. Craig Baker of LawLytics gives his take here: http://ow.ly/PIAv30kSPyf
3) If your law firm is considering launching its own podcast, there are some things you should know first. View some podcasting tips from Good2BSocial’s Noreen Fishman here: http://ow.ly/zktw30kSQcE
4) Raj Jha breaks down the value of inbound marketing, and discusses why it’s not the same thing as “lead generation”, in a recent Practice Alchemy blog post. You can read it here: http://ow.ly/4xvV30kSQN5
5) In part two of our "Let's Talk Legal Marketing" conversation with Larry Bodine of LawLytics, we discuss lawyer social media usage, developing referral sources, and why in-person marketing still matters. Enjoy Larry’s thoughts here: http://ow.ly/eTDk30kMJcF
Want more marketing insight?
Join our Let’s Talk Legal Marketing community!

Share this article




Share this article




Recent articles
The Real Reason Your Law Firm Isn't Converting Leads (It's Not Your Agency)
[Read More>]In the fifth episode of The Legal Intake Experts podcast, Nick and Tony infuse some Halloween spirit by discussing their favorite costumes before diving into a crucial topic: identifying responsibility when a law firm isn't bringing in new clients. Our experts explore the relationship between marketing agencies and law firm intake processes, emphasizing the importance of seamless communication and proper follow-up.
The Marketing Strategy Session Every Law Firm Needs — with Ron Latz
[Read More>]Ron Latz (Founder and Law Firm Fractional CMO at LegalFenix) joins to discuss the importance of having a diversified marketing strategy, how to build a strong brand as a law firm, and the critical role of intake processes in converting leads.
Don't Panic, Prepare! After Hours Intake Solutions and The Situations You'll Need Them In
[Read More>]In the fourth episode of The Legal Intake Experts podcast, hosts Nick Werker and Tony Prieto cover the challenges law firms face with after-hours calls. They address the need for proper planning, managing expectations, and being adaptable to ensure potential clients receive timely responses.
Authenticity Sells: Build a Law Firm Brand People Actually Remember (w/ Gary Sarner)
[Read More>]Gary Sarner (Founder of ROI360+) joins to discuss the importance of authenticity in marketing, the role of community involvement for new lawyers, and the evolving landscape of legal marketing with AI and other technologies.