This Week In Legal Marketing - 7/18/18

Eager to grow your firm? Start by checking out these five pieces of marketing content.
1) FindLaw breaks down the evolution of video marketing, and the importance of developing a clear focus behind law firm videos. The post also covers what legal consumers value when viewing videos. See it here: http://ow.ly/HmbS30kZt0Z
2) Kelly Street of AttorneySync dishes out some valuable content marketing tips, specific to individual practice areas. Areas of focus include, family law, personal injury, criminal defense, estate planning, and finance law. Click here to learn more: http://ow.ly/H5hu30kZtEC
3) This week Stephen Fairley of the Rainmaker Institute updated his blog post on prepping a law firm website for voice search. View his six recommendations here: http://ow.ly/WcVb30kZu8t
4) Stacey E. Burke chimes in with some best practices for publishing content on LinkedIn. According to the post, LinkedIn has 500 million users as of 2018, and ranks high as B2B social media platform. Read the piece here: http://ow.ly/qs9Y30kZt3u
5) Attorney at Work discusses how simply following up can increase a lawyer’s chances of earning new business. Learn about the value of staying in touch here: http://ow.ly/Yqeg30kZuyA
Want more marketing insight?
Join our Let’s Talk Legal Marketing community!

Share this article




Share this article




Recent articles
The Response Time Reality Destroying Law Firm Growth
[Read More>]In Episode 14, Nick and Tony break down how follow-up speed can make or break a law firm’s ability to win new clients. They explore why today’s prospects expect fast responses, how delays lead to lost opportunities and what communication methods clients actually prefer.
The Secret to a Full Referral Pipeline (That Most Lawyers Miss)
[Read More>]Delisi Friday (Founder of First Call Friday) joins to discuss how law firms can turn rejected cases into long-term relationships, why reciprocity is the foundation of a strong referral network and what to do when referrals aren’t being returned.
The Financial Mistakes Costing Law Firm Owners $50,000 a Year
[Read More>]Frank Rekas (Financial Planner at Palm Wealth Partners) joins to discuss the financial blind spots many law firm owners face, why improper business structure and retirement planning can lead attorneys to overpay thousands in taxes each year and how building a coordinated team of trusted advisors can help create long-term financial confidence.
No TV. No Radio. How Monty Cain Built His PI Firm
[Read More>]Monty Cain (Owner of Cain Law) joins to discuss what it takes to build a personal injury firm from scratch, how conferences and co-counsel relationships can fast track your learning curve and why knowing your numbers is the difference between cautious growth and confident scaling.