Top 5 Reasons Firms Are Signing Up With A Live Answering Service
Joe Galotti June 7, 2018
If someone were to call your firm right now, how likely would they be to reach a live voice? If your answer to that question is anything but, “I always have a live person answering my phones”, you may have a big problem on your hands.
In today’s world, consumers are looking for fast results, and people searching for legal help will often go with the first competent voice that picks up their phone call.
Recent data shows that 72% of people looking to hire an attorney end up hiring the first lawyer they speak to!
So even if you offer the best legal services in your area, your firm is likely to miss out on a significant amount of potential clients if you don’t have a live person answering your phones at all times. Being that first live voice a legal consumer hears is crucial to winning their business.
With this being the case, more and more firms are reaching out to companies that can provide them with phone answering assistance. Here are five of the biggest reasons attorneys are choosing to invest in live answering services, and why you should as well.
1. Attorneys Are Tired Of Their Marketing and Advertising Efforts Being Wasted
Most attorneys will gladly put their time and money into a marketing or advertising campaign if it leads to their firm getting more clients. But, without the support of a live answering service, all of your promotional efforts could go to waste. Getting people to call into your office is great, but that’s only half the battle. You still need a live receptionist ready to help convert those people into actual clients. Otherwise, even the best legal marketers will find their efforts to be wasted.
Having the support of a quality legal answering service will guarantee every single person that calls your firm gets to immediately speak with a live representative of your firm. By having a receptionist always available to greet your customers, take down their information, and walk them through the all-important legal intake process, you’ll capture 100% of leads and your conversion rate will increase exponentially.
2. Attorneys Want To Become Completely Mobile
With today’s highly advanced mobile technology, working on the go and keeping tabs on who is calling into your office shouldn’t be difficult. Yet, for attorneys without live answering help, communicating with callers still remains a struggle. In order for attorneys to effectively become completely mobile with their business, they need proper facilitation to help them manage their in-office phone calls.
Live answering service receptionists are ideal facilitators because:
- They can alert you via email or text message that a new person has called into your office.
- They can provide you with the important details of a client call right away.
- They can transfer calls that require immediate attention directly to your mobile device.
Live answering services can also give you coverage during times where you’re out of the office and completely unavailable. Their receptionists can help assure your callers that their case will be in good hands at your firm, and give them a timeframe for when they can expect a call back. With a service like this behind you, you can stay completely focused on your out of office tasks, and never have to stress out over missing out on a potential call.
3. Attorneys Are Ready To Reach More Spanish Speaking Customers
Can your firm get by without serving Spanish speaking customers? Maybe. But, why would you want to close the door on one of the country’s largest groups of legal consumers? By using an answering service with bilingual receptionists, your firm will have the ability to tap into an incredibly fast growing market, and potentially make a lot more money. You’ll likely be amazed by how many more customers you get each month once you start advertising that your firm offers bilingual communication services.
Using a live answering service that provides bilingual receptionists can give you a tremendous edge over competitors. Most law offices out there struggle to answer the calls of Spanish speakers, because they simply don’t have Spanish speaking employees. With a bilingual answering service behind you, your firm will immediately stand out from the pack, as you’ll always have a receptionist ready to communicate with Spanish speaking clients.
4. Attorneys Want To Protect Their Firm’s Reputation
That first phone call with a potential client really does mean everything. If you impress a person on their first call to your firm, they will be more likely to feel confident using your services moving forward, and have positive things to say about your practice at the conclusion of your relationship. However, if that first phone call goes poorly, or if no one is there to answer that first call, you risk your firm’s reputation being damaged.
Thanks to online review platforms, customers have a pretty loud voice these days. So having a live answering service to make sure that all of your customers’ first calls to your office are handled professionally is a must. Just a few bad reviews can do serious damage to your firm’s reputation. The right live answering service will provide trained receptionists that always make sure your callers feel attended to and work hard to ensure that your overall customer satisfaction stays high.
5. Attorneys Want To Save Money
If cutting down on costs is your firm’s goal, a live answering service can be a great solution. By using one, you can avoid having to pay the salary of a full-time in-office receptionist, along with all the benefits and overtime pay that go with it. Instead, you can pay a much smaller monthly cost for the same quality of live phone answering coverage.
To see how much a live answering service would cost your firm each month, submit a ticket to Answering Legal now. We offer free 10-day trials, so you can experience the live answering service difference for yourself, without ever having to sign a contract.