Don Draper Used an Answering Service
Throughout my proverbial “travels” working for Answering Legal, I’ve come across more than a few different types of attorneys. I’ve had people tell me that there’s absolutely no way that having a live person answer a phone is any different than a voicemail, as far as customer service and catching potential new clients. There have also been people who tell me that when they call to have their pool fixed in their backyard, they can tell when they’ve reached an answering service, and the company automatically gets a “plus one” in their book for at least attempting to better cater to customers. However, I feel that an answering service better serves to fill a sort of nostalgia that we feel. This may be a bit corny, but in today’s era, a connection really means that you click the “like” button on someone’s Facebook, not just had a conversation with them. We are so fascinated today with immediacy and technology that we have left the art of human conversation behind us. In my line of work, that lost art of conversation comes in the form of, “please leave your number and we will get back to you at our earliest convenience.”
Perhaps the oddest way I have of conveying this is that: If you’ve ever seen the show Mad Men, the lead character, Don Draper, uses an answering service for his office calls. I don’t know much about the telephone during the era that Mad Men takes place, but I do know that the show is all about the service industry, and constant contact with clients. To get back on topic, we at Answering Legal ensure that your client never feels they are not in contact with you. To you as an attorney, that may seem a bit annoying, but people will of course understand that you are busy, but hiring an answering service and having a virtual receptionist is a testament to your clientele that you care about their needs, and about your relationship with them.
If I haven’t yet convinced you, I’ll repeat: Don Draper used an answering service.
p: 631-686-9700
Share this article
Share this article
Recent articles
How “The Hometown Lawyer” Became a Winning Brand
[Read More>]Joshua Hodges (Partner at Kruger & Hodges Hometown Injury Lawyers) joins to discuss how leaning into your strengths can shape a powerful law firm brand, why authentic community engagement can be a more effective marketing strategy than traditional tactics and how mastering client intake and phone handling can ultimately make or break a firm’s ability to grow.
How Community Engagement Can Fuel Your Next Wave Of Cases
[Read More>]Muhammad Ramadan (Founder of Attorneys of Chicago) joins to discuss how lawyers can build a thriving practice through community engagement, why leading with generosity builds stronger client relationships and how authenticity helps lawyers stand out in crowded markets.
The Response Time Reality Destroying Law Firm Growth
[Read More>]In Episode 14, Nick and Tony break down how follow-up speed can make or break a law firm’s ability to win new clients. They explore why today’s prospects expect fast responses, how delays lead to lost opportunities and what communication methods clients actually prefer.
The Secret to a Full Referral Pipeline (That Most Lawyers Miss)
[Read More>]Delisi Friday (Founder of First Call Friday) joins to discuss how law firms can turn rejected cases into long-term relationships, why reciprocity is the foundation of a strong referral network and what to do when referrals aren’t being returned.