EETL Podcast: Exploring The Future Of Legal Marketing With LMA International President Roy Sexton
For episode 48 of the “Everything Except The Law” podcast, host Nick Werker welcomes Roy Sexton, International President of the Legal Marketing Association. This episode offers an inside look at the latest developments in the legal marketing community and advice on how lawyers can prepare for the future of law from a marketing standpoint.
In their conversation, Nick and Roy discuss:
- What inspired Roy to open the LMA Annual Conference with a musical routine.
- Why law firms should be cautious about incorporating AI into their marketing.
- What being client-centric actually means for law firms.
- Roy’s future goals for the LMA and what he hopes to accomplish as president.
- The biggest benefits lawyers will see from joining the LMA.
The Everything Except The Law podcast can be found on YouTube, Apple Podcasts and Spotify.
Learn more about Everything Except The Law here.
See the previous episode of “Everything Except The Law” here.
Share this article
Share this article
Recent articles
Legal Intake 101: Scripts, Strategy & Sales You’re Ignoring
[Read More>]In the second episode of The Legal Intake Experts podcast, hosts Nick Werker and Tony Prieto discuss the value of using a CRM, effective client communication, and the benefits of employing a third-party answering service.
The Best Legal Marketing Agencies To Work With In 2025
[Read More>]This post highlights the top legal marketing agencies to work with in 2025, outlining their strengths, specialties, and the types of firms they serve best. From SEO powerhouses to full-service digital experts, you’ll discover which agencies can help your practice stand out online and convert more leads into paying clients.
Cameron Herold: Scaling 1-800-GOT-JUNK? & Lessons for Law Firms
[Read More>]Cameron Herold (Founder of the COO Alliance) joins to discuss the importance of creating a vivid vision, practical strategies for law firms to attract the right talent, the significance of listening to team members and much more!
The Shocking Truth About Law Firm Intake Failures
[Read More>]In the debut episode of The Legal Intake Experts podcast, hosts Nick Werker and Tony Prieto dive into the common issues law firms face with their intake processes. Discover why failing to manage your intake properly could be costing you clients and how you can address these mistakes.