This Week In Legal Marketing - 8/15/18

Eager to grow your firm? Start by checking out these six pieces of marketing content.
1) From The National Law Review, learn how to harness the benefits of retargeting ads: Read it here
2) Find out if your law firm is using the wrong SEO partner by checking out this recent post from Search Engine Journal: Read it here
3) In Neil Patel’s new blog post for Quick Sprout, learn how to correctly manage customer testimonials to increase brand credibility: Read it here
4) Learn how marketers can navigate copyrights for online image usage in this guide from Nifty Marketing: Read it here
5) Check out a new webinar from MyCase, which covers ethical and practical guidelines for posting on social media: Read it here
6) In our latest "Let's Talk Legal Marketing" blog post, guest Stephan Futeral discusses common online marketing mistakes, qualities of the best law firm websites and the emergence of mobile search: Read it here
Want more marketing insight?
Join our Let’s Talk Legal Marketing community!

Share this article




Share this article




Recent articles
How Lawyers Can Take a Real Vacation Without Losing Leads
[Read More>]In this holiday-themed episode, hosts Nick and Tony share insights on how law firm owners can maintain client engagement while out of the office, highlight the value of virtual receptionists and auto-responses for preserving a strong client experience, and offer practical tips to help attorneys truly relax and enjoy their vacations without compromising their business operations.
The Hidden Referral Goldmines Your Law Firm Is Ignoring with Delisi Friday
[Read More>]Delisi Friday (Founder of First Call Friday) joins to discuss the value of integrating referral strategies into everyday practice, hidden referral sources lawyers should be exploring and ensuring staff are trained to recognize and act on referral opportunities.
Beyond the First Call: How Great Legal Intake Builds Sustainable Law Firm Growth
[Read More>]We’re taking a closer look at the return on investment that comes from building a truly great legal intake process. The short-term ROI is easy to grasp: capture more leads, secure more cases, and bring in more revenue. However, the true value of a strong intake process goes much deeper.
The High Cost of Cheap Intake: Why Cutting Corners Hurts Law Firms
[Read More>]For years, law firms were largely unaware of just how critical legal intake is. It was a blind spot for most attorneys. But as time has passed and discussions about intake have become more common, a new problem has emerged. They’re not neglecting it out of ignorance. They’re neglecting it to save a buck.