Podcast Episode 21: Getting Back To Content Marketing Basics With Annette Choti

After leaving an established practice to launch Siniard Law with his father, Bart Siniard had to quickly learn how to run and grow the business. He shares how better systems, KPIs, intake and local marketing are helping build a modern personal injury firm without losing sight of life outside the office.

Not every law firm marketing partner has your best interests in mind. Using a little Star Wars inspiration, Nick and Tony break down the biggest marketing red flags, from hidden ad spend markups and website ownership issues to risky SEO shortcuts and misleading agency promises.

Starting with just $5,000, Seth Bader grew Bader Law into a firm of roughly 150 team members. He joins Chris Earley to share what he learned about law firm marketing, leadership, systems and scaling without growing too fast.

Steven P. Berne is a veteran criminal defense attorney who found himself facing real problems managing his workload with the phone’s constant interruption. After retaining Answering Legal’s services, he found he was able to get more done, allowing him to serve more clients and get more out of his personal life.

In this episode, Ed Herman and host Christopher Earley discuss building a strong law firm culture, hiring the right people, mastering intake, growing an authentic brand and much more!

In this episode, Angel Reyes and host Christopher Earley discuss scaling a 650-person personal injury firm, focusing on one case type, using measurable digital marketing, building strong teams and much more!

Unexpected life events can throw even the best-run law firm off course. In this episode, Nick and Tony discuss how law firm owners can prepare ahead with better intake systems, stronger workflows and a team that can keep things moving when life gets in the way.

In this episode, David Craig and host Christopher Earley discuss creative law firm marketing, building authority, growing a successful practice and retaining great employees.

In this episode, Jenn Gore and host Christopher Earley discuss building a stronger law firm intake system, scaling a contingency-based practice, improving production and operations, using AI more effectively and much more!

David Vicknair (Partner at Scott Vicknair Injury Lawyers) joins to discuss how his Louisiana upbringing and passion for football shaped his leadership style, why he believes in leading with love while demanding accountability from his team and how systematizing hospitality helped his firm earn more than 2,000 Google reviews.