Podcast Episode 21: Getting Back To Content Marketing Basics With Annette Choti

For episode 21 of the “Everything Except The Law” podcast, host Nick Werker welcomes Annette Choti, the president of the legal marketing agency Law Quill. This episode offers expert guidance on what law firms should be prioritizing most when assembling a marketing gameplan.
In their conversation, Nick and Annette discuss:
- 2021’s most noteworthy legal marketing trends.
- How to create content that Google will love.
- The benefits of having high-quality website content.
- Methods for securing valuable backlinks for your website.
- How producing more content can translate to faster organic marketing results.
The Everything Except The Law podcast can be found on YouTube, Apple Podcasts, Spotify, and Anchor.
Share this article




Share this article
Recent articles
Don't Panic, Prepare! After Hours Intake Solutions and The Situations You'll Need Them In
[Read More>]In the fourth episode of The Legal Intake Experts podcast, hosts Nick Werker and Tony Prieto cover the challenges law firms face with after-hours calls. They address the need for proper planning, managing expectations, and being adaptable to ensure potential clients receive timely responses.
Authenticity Sells: Build a Law Firm Brand People Actually Remember (w/ Gary Sarner)
[Read More>]Gary Sarner (Founder of ROI360+) joins to discuss the importance of authenticity in marketing, the role of community involvement for new lawyers, and the evolving landscape of legal marketing with AI and other technologies.
Use Your CRM! HubSpot Tactics That Fix Intake & Boost Conversions
[Read More>]Everything Except The Law is back! Robert Williams (CEO/Founder at ElevAmp LLC) joins to discuss how to make CRMs like HubSpot actually work for your firm, why clear roles and naming conventions are key to tech success, how to implement new technology and much more!
Legal Intake 101: Scripts, Strategy & Sales You’re Ignoring
[Read More>]In the second episode of The Legal Intake Experts podcast, hosts Nick Werker and Tony Prieto discuss the value of using a CRM, effective client communication, and the benefits of employing a third-party answering service.